Comments on: The Death of Email Marketing – May it Rest in Peace http://goldencompass.com/blog/the-death-of-email-marketing-may-it-rest-in-peace/ Hidden Internet Tips For Sales And Business Wed, 28 Jul 2010 14:45:27 -0400 http://wordpress.org/?v=2.8.4 hourly 1 By: Terri Norvell http://goldencompass.com/blog/the-death-of-email-marketing-may-it-rest-in-peace/comment-page-1/#comment-8135 Terri Norvell Thu, 24 Jul 2008 16:18:26 +0000 http://goldencompass.com/blog/the-death-of-email-marketing-may-it-rest-in-peace/#comment-8135 Nicely said, Michael! I appreciate that you not only let me know that you were going to quote me at some time, when you did you let me know. Thanks for walking your talk and being the authentic guy you are! I'm walking my talk, too. I did say yes to so many eZnes and have gotten myself off those lists based on lack of value. There's a message for all of us, me included, as we write our eZines or eLetters...self serving is OUT! 'So what difference and value is the message to the reader' is IN...for FREE! Another fine article and food for thought and action~ Nicely said, Michael! I appreciate that you not only let me know that you were going to quote me at some time, when you did you let me know. Thanks for walking your talk and being the authentic guy you are! I’m walking my talk, too. I did say yes to so many eZnes and have gotten myself off those lists based on lack of value. There’s a message for all of us, me included, as we write our eZines or eLetters…self serving is OUT! ‘So what difference and value is the message to the reader’ is IN…for FREE! Another fine article and food for thought and action~

]]> By: Michael Benidt http://goldencompass.com/blog/the-death-of-email-marketing-may-it-rest-in-peace/comment-page-1/#comment-8128 Michael Benidt Thu, 24 Jul 2008 12:34:10 +0000 http://goldencompass.com/blog/the-death-of-email-marketing-may-it-rest-in-peace/#comment-8128 <p>Thanks for the comment Sam,</p> <p>Just to make it clear - we don’t send Sam the emails he mentions from Hidden Business. He gets an email notification every time we burp on this site - or he subscribes and sees it on his Google desktop or his RSS reader. That’s what we mean when we wrote above, “<strong><em>The good news for the rest of us is that in an information economy, we’ll be the ones choosing what to read and when to read it…</em></strong>” </p> <p>Sam, by the way, is Sam Richter of “Take the Cold out of Cold Calling” - and you can read what we said about this dreaded competitor in "<strong><a href="http://goldencompass.com/blog/you-can-kiss-your-competitors-goodbye/" rel="nofollow">You Can Kiss Your Competitors Goodbye</a></strong>."</p> Thanks for the comment Sam,

Just to make it clear – we don’t send Sam the emails he mentions from Hidden Business. He gets an email notification every time we burp on this site – or he subscribes and sees it on his Google desktop or his RSS reader. That’s what we mean when we wrote above, “The good news for the rest of us is that in an information economy, we’ll be the ones choosing what to read and when to read it…”

Sam, by the way, is Sam Richter of “Take the Cold out of Cold Calling” – and you can read what we said about this dreaded competitor in “You Can Kiss Your Competitors Goodbye.”

]]> By: Sam http://goldencompass.com/blog/the-death-of-email-marketing-may-it-rest-in-peace/comment-page-1/#comment-8125 Sam Thu, 24 Jul 2008 10:49:37 +0000 http://goldencompass.com/blog/the-death-of-email-marketing-may-it-rest-in-peace/#comment-8125 Not sure that it's dead, but certainly some email marketers need to be offered that option. There are some emails I receive every day and look forward to getting (there's this Hidden Business one I get that is pretty good). Others are purely annoying because you're right, they just try to sell stuff. Relevant and interesting content is king. If you put in a link that says "buy here to learn more" that's okay. Otherwise, if it's not relevant to what I care about, I click delete. Not sure that it’s dead, but certainly some email marketers need to be offered that option. There are some emails I receive every day and look forward to getting (there’s this Hidden Business one I get that is pretty good). Others are purely annoying because you’re right, they just try to sell stuff. Relevant and interesting content is king. If you put in a link that says “buy here to learn more” that’s okay. Otherwise, if it’s not relevant to what I care about, I click delete.

]]>