http://goldencompass.com/blog/marketing-gone-mad/ Hidden Internet Tips For Sales And Business Sat, 21 Aug 2010 15:55:48 -0400 http://wordpress.org/?v=2.8.4 hourly 1 http://goldencompass.com/blog/marketing-gone-mad/comment-page-1/#comment-857 Charlie Green Fri, 22 Dec 2006 23:44:57 +0000 http://goldencompass.com/blog/?p=56#comment-857 <p>Thanks for highlighting my blog about trust, Enviga and Coke.<br /> I think the 7 values you cite here are admirably specific and tangible. Too often we hear companies talk about "values" without being able to name one. By contrast, these are thoughtful, and clearly consciously arrived at.<br /> Your suggestion is a good one, to use those values as a marker against which to evaluate specific campaigns.</p> Thanks for highlighting my blog about trust, Enviga and Coke.
I think the 7 values you cite here are admirably specific and tangible. Too often we hear companies talk about “values” without being able to name one. By contrast, these are thoughtful, and clearly consciously arrived at.
Your suggestion is a good one, to use those values as a marker against which to evaluate specific campaigns.

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