It’s becoming more and more difficult to find new customers. The floor of the Google Adwords exchange is filled with hordes of screaming bidders. Email pitches are regularly thrown into your customers’ spam detectors. And, web site optimization seems only to optimize the optimizers’ pocketbook, not yours.
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Entries from March 2007 ↓
1 Good Lead Generation Reason Why Video is the Next Big Thing
March 28th, 2007 — Sales Lead Generation, Sales Strategies, Sales Management
How to Find Exactly What You Need from a Corporate Web Site in Seconds
March 23rd, 2007 — Sales Strategies, Cold Call, Internet Research, Sales Management, Google
It’s standard advice for sales people. Before you make that cold call (warm call or referral follow-up call – or even go to that initial meeting) surf the company’s web site for the information you need. You know you should, but who really has the time?
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Re-Inventing the Customer Service Experience
March 12th, 2007 — Sales Management, Customer Service, CRM
About a year ago at 6 AM in the morning I shot an email off to the service rep that had processed my order at one of those low-cost online companies. Worth a try, I figured. Before 6:30 AM my phone rang. “Who calls me at this hour of the morning?” I wondered. It was Len from GoDaddy.com. Continue reading →
