Entries from August 2006 ↓

Something is happening here and what it is Glenn Reynolds can make perfectly clear. What is happening here is that technology is treating us to a remake of one of the oldest stories in human history – the story of David and Goliath. Continue reading →

It’s a human trait to think that we learn the most from our own discipline. If we’re an insurance agent, then we learn the most by reading insurance news and information. If we’re in journalism, we learn the most by reading about journalism. Not always true - as the Internet can quickly teach us. Continue reading →

Do you have stacks of business cards and not enough time to enter them into your contact manager? Continue reading →

“Science may have found a cure for most maladies; but it has found no remedy for the worst of them all- the apathy of human beings.”- Helen Keller

Our job is teaching, training and speaking about Internet search. We get no respect. It’s true, most people move the other way when we come near. We’re used to it. Studies show that most Americans (9 out of 10 of them) feel confident and think they are successful when it comes to searching the Internet. Those same studies, of course, also show that those confident and “successful” searchers are just plain deluded. Continue reading →

We just called Ed Bernacki and ordered six more Conference Navigator Guides for the conferences we’ll be attending soon. Why? Because when we used his guide at the recent National Speakers Association convention we got more great ideas than from any other conference we’ve ever attended. What’s a Conference Navigator Guide, you ask? Sheryl already wrote about it in the previous article Can a Book Change the World (Part 1), but there’s more.
Continue reading →

Ideas are like rabbits. You get a couple and learn how to handle them, and pretty soon you have a dozen.
John Steinbeck

Can you imagine building a house with nothing but a saw? It can’t happen. You need all sorts of tools to build a house. Just as you need all sorts of tools to get the most out of a conference or convention. Continue reading →

Were you good at high school chemistry? Whether you were or not, you probably remember the Periodic Table of the Elements. You may also remember that sometimes if you combined two or more of those elements, you might explode yourself right into the principal’s office.

The same thing is true of Internet search. Its explosive power comes from combining two or more timesaving tips. It won’t send you to the principal’s office, but it might just explode your business to the next level. Continue reading →

Let’s say you have a burning question but you can’t find what you are looking for with your Internet search (or maybe you don’t want to take the time to find it!). Instead, ask Google your question, but don’t do it the traditional way. Continue reading →

Did you know that the latest news on your industry, your competitors and your customers can land in your e-mail inbox, with absolutely no effort on your part? “News Alerts” are one of the most powerful search engine tools available, but very few people are using them. Big mistake. News alerts can be your competitive edge - not to mention help you find new customers, keep track of your competition and make you look like the most informed person in your industry - and all with little or no effort. In fact, every time your competitor burps, you’ll get an e-mail telling you about it. And, every time there’s a news story anywhere about your industry, you’ll be notified instantly. Continue reading →